ViacomCBS Director, Creative Services in Los Angeles, California
CBS BUSINESS UNIT: CBS Television Network
JOB TYPE: Full-Time Staff
JOB SCHEDULE: Full-Time
JOB LOCATION: Los Angeles, CA
CBS was established in 1928, when founder William Paley purchased 16 independent radio stations and christened them the Columbia Broadcast System. Today, with more than 200 television stations and affiliates reaching virtually every home in the United States, CBS's total network lineup was watched by more than 110 million people a week during the 2017/2018 season. CBS has been the #1 network in primetime for 10 consecutive seasons. The network has the #1 comedy/scripted program, THE BIG BANG THEORY; #1 newsmagazine, 60 MINUTES; #l late night program, THE LATE SHOW WITH STEPHEN COLBERT and #1 daytime drama, THE YOUNG AND THE RESTLESS. Its programming arms include CBS Entertainment, CBS News and CBS Sports.
The Director, Creative Services helps uphold the CBS brand identity, voice and experience across all consumer and trade touch points. The Director, Creative Services will help lead and manage the creative development of a wide range of assets and brand experiences for the CBS brand and content marketing activities across CBS Entertainment, CBS Studios, CBS News and CBS Sports. Additionally, this person will help support creative development for Awards campaigns, consumer/trade activations & events (including Upfront activities), PSA campaigns and a wide range of internal and external presentation materials. They will partner with internal stakeholders across business units to gather requests and specifications; and effectively manage a team of designers and editors that produce assets to meet those needs. This individual must thrive on creativity and innovation, working to inspire a multifunctional team with a management approach that embraces teamwork, collaboration, mentorship and open communication.
Oversee the development and execution of assets for various channels and materials for CBS Entertainment, CBS News, CBS Sports, and CBS Studios brand advertising efforts including but not limited to A/V, digital, social media, print, OOH, events, consumer products, activations and presentations.
Lead and manage a creative team of designers, editors, writer/producers, and content producers as you foster a culture of creativity, collaboration, diversity, innovation and open/constructive feedback.
Help evolve the CBS brand and department culture by taking calculated creative risks, nurturing new and disruptive ideas, and producing groundbreaking creative for marketing campaigns.
Collaborate effectively with other marketing team leaders, as well as stakeholders outside of marketing to develop better/bigger creative ideas as well creative alignment with Network/Studio/programming/development executives, showrunners, talent and other key stakeholders at the Network, Studio and CBSAA.
Work with Operations to plan and manage the asset development budgets for this team.
Work collaboratively, opportunistically and proactively across our ViacomCBS sister brands, networks and platforms to support our marketing objectives as required by any given initiative, as well as share best practices, data and other learnings.
5+ years of experience.
Professional experience at a creative agency, entertainment, media, or tech company preferred.
Advanced knowledge of PowerPoint, Keynote, OneDrive, Frame.io, InDesign, Jira.
Exceptional understanding of traditional and digital entertainment marketing, including but not limited to on-air, display, print, OOH, paid social, performance and digital media channels.
Exemplary team player able to build relationships quickly with internal and external stakeholders with a wide range of personality types.
Professional experience in a leadership position overseeing a dynamic, diverse creative marketing team.
Experience managing a team that produces and delivers a high volume of creative marketing assets, on time and on budget.
A proven leader who motivates, inspires and drives progressive creative thinking.
Comfortable in a test-and-learn environment.
Ability to influence direction on a wide range of department issues.
Possess strong decision-making skills and can operate with significant autonomy and discretion.
Creative thinker with strategic and analytical prowess.
Detail oriented with strong project management skills.
Ability to prioritize in a complex, fast-paced environment.
An excellent listener and communicator with a high EQ.
Focused and driven to excellence at the accomplishment of all tasks.
Strong verbal and written communication skills.
Experience managing creative and/or marketing budgets.
ViacomCBS is an equal opportunity employer (EOE) including disability/vet.
At ViacomCBS, the spirit of inclusion feeds into everything that we do, on-screen and off. From the programming and movies we create to employee benefits/programs and social impact outreach initiatives, we believe that opportunity, access, resources and rewards should be available to and for the benefit of all. ViacomCBS is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ethnicity, ancestry, religion, creed, sex, national origin, sexual orientation, age, citizenship status, marital status, disability, gender identity, gender expression, and Veteran status
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